Delivering communications for NHS England’s eye care e-referral system in North East and Yorkshire
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NHS Midlands and Lancashire and Arden & GEM Integrated Communications and Engagement team supported NHS England North East and Yorkshire to implement a new Eye Care Electronic Referral System across NHS trusts and optometry practices. Over five months, we developed key messages, impactful communication tools, and a FutureNHS workspace, helping raise awareness and ensuring effective communication among ophthalmology and optometry staff.
Supporting ICSs with approaches to design and deliver effective communication, engagement and behavioural insights as a key enabler for system change and…
Acting as an independent and trusted partner within the system to facilitate working across stakeholders and integrate elements of the provider system…
Digitising care and partnering with systems for the transformation of digitally enabled service delivery (and other supporting processes) across vision, planning and…
Supporting systems to build a sustainable and integrated workforce, transforming systems, organisations and the workforce experience to improve resilience.
Providing end-to-end funded care services, including patients as active partners in identifying their healthcare needs and then commissioning care to meet these.…
Applying intelligence-led understanding of the health of the population to support the redesign of care and improve patient and financial outcomes across…
Supporting providers to work together at a place and neighbourhood level to manage common resources, integrate community teams, improve health and reduce…